Review · USA
Sunday Brunch at Findlay Market Tour with Riverside Food Tours
Findlay Market is the star here, and rightly so. Cincinnati’s oldest continuously operated public market gives you a tasty way to understand the city, from German goetta and bakery treats to empanadas, samosas, cheese, and gelato. Your guide, including guides such as Laura, Jackie, or Mike, adds photos, neighborhood stories, and introductions to small business owners.
I like the wide mix of samples, which turns brunch into a tour of several food traditions. I also like the short walking distance, less than half a mile, since you spend more time tasting and listening than marching between stops. The one catch is simple: this is a lot of food. Pace yourself, or you may be full before the fudge and gelato arrive.
Key points at a glance

- Cincinnati’s oldest public market: Explore Findlay Market, open Tuesday through Sunday year round and home to more than 50 full-time merchants.
- A full savory and sweet spread: Taste cinnamon roll, party potatoes, empanada, chicken salad, goetta, samosa, Belgian waffle, fudge, cheese, and gelato.
- Over-the-Rhine context: Learn how the market fits into Cincinnati’s former German district, now filled with breweries, gastropubs, and bars.
- Small-group format: The tour caps attendance at 10 people, making it easier to hear your guide and ask questions.
- Useful city follow-up: You receive a Cincinnati Streetcar map with suggestions for continuing your day downtown.
- A filling morning: The tour begins at 10 a.m. and lasts about 2 hours 15 minutes, leaving the afternoon free.
Why Findlay Market makes a smart brunch stop

Findlay Market is not a food hall built for visitors. It is a working public market with more than 50 full-time merchants selling produce, meat, fish, poultry, flowers, cheese, deli foods, and international specialties. That matters because the food comes with a sense of place. You are tasting the market as a neighborhood institution, not simply checking off restaurant samples.
The market welcomes more than one million people each year and operates Tuesday through Sunday throughout the year. A guided visit helps you make sense of that activity without wandering from stall to stall wondering what is worth trying.
The tour meets at 113 W Elder St. The listed start time is 10 a.m., a useful hour for a substantial brunch. You begin with an orientation, then move through the market with stops for food and stories. The walking itself is light, but you will spend time standing at stalls, so comfortable shoes still matter.
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The tasting list gives you more variety than the price might suggest at first glance. You are not receiving one large brunch plate. Instead, you sample small portions from several parts of the market, with both local staples and international flavors.
Expect a brunch cinnamon roll, party potatoes, and a Belgian waffle early in the food lineup. These familiar items help ease you into the morning, though the portions can add up quickly. The tour also includes chicken salad, cheese, and fudge, giving you a broad look at the market’s everyday offerings.
The more distinctive stops include German goetta, an empanada, and a samosa. Goetta is especially useful for first-time visitors to Cincinnati, since this local breakfast food reflects the city’s German-American roots. The empanada and samosa show how the market reaches beyond one culinary tradition.
The finish includes gelato, which is a pleasant way to close a long sequence of savory tastes. You may also receive enough food that carrying some away becomes useful. One guide has brought bags for people who filled up before the final stops, a small but thoughtful touch worth remembering.
The German roots of Over-the-Rhine

Findlay Market sits in Over-the-Rhine, Cincinnati’s historic German district. The neighborhood is known for its preserved 19th-century buildings, which give the walk more character than a standard market visit.
This area was once a working-class German neighborhood. Today, you will find craft breweries, gastropubs, and trendy bars among those older buildings. The tour connects those two versions of Over-the-Rhine, explaining how the district changed and how Findlay Market helped remain part of Cincinnati life.
The history works best because it is tied to the places where you eat. Instead of hearing a general city lecture, you learn about the market, the neighborhood, and the people operating businesses there. Guides have also shared stories about how the area came back to life and how individual shop owners built their businesses.
That mix of food and place is one of the tour’s strongest features. You can visit Findlay Market alone, but it is easy to miss the reason certain foods matter or overlook the story behind a particular stall. The guide supplies that connection.
Meet merchants without rushing through the market

The tour is designed around several sample stops, and the merchant contact adds a personal touch. You are not only handed food and sent onward. Depending on the day’s arrangement, you may hear about the shop, its products, and the owner’s path to running a business at Findlay Market.
This makes the experience feel more local than a simple list of tastings. Guides such as Laura and Jackie have been praised for making the food and Cincinnati stories part of one flowing narrative. Mike has also been noted for taking extra care with practical needs, including helping a participant who arrived with a large bag.
The group limit of 10 is important here. A smaller group should make it easier to hear the guide in a market setting and to ask questions without slowing down the whole visit. It also keeps the stops from feeling like a large procession.
Still, a small group does not mean complete privacy. The market remains a public place, and other shoppers will be around. If you want a quiet, seated brunch with long conversations at one table, this is not that kind of morning.
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How much walking and standing should you expect?

The advertised walking distance is less than half a mile. That is easy for most people, but the tour is not entirely seated. You will stand at food stalls and move through market spaces, with benches, tables, and chairs around the market for breaks.
Wear comfortable walking shoes and dress for the weather. An umbrella is sensible if rain is in the forecast, and a water bottle helps on warm days. The short route makes this a reasonable choice if you want to explore without committing to a long city walk.
The compact layout also gives the tour a relaxed rhythm. You walk a little, stop to taste, hear a story, then move to the next food. The advertised duration is about 2 hours 15 minutes, while the market portion is described as roughly two hours. Either way, it takes a morning rather than your entire day.
Is the $89 price good value?

At $89 per person, this is not a cheap breakfast. The value depends on what you want from the outing.
If you visited Findlay Market alone, you could spend less by buying one or two items. The tour fee pays for more than food, though. It includes many samples, a two-hour guided market experience, Cincinnati and neighborhood background, access to a small group format, and a food guide and streetcar map for later use.
The number of tastings is the key value point. Cinnamon roll, potatoes, empanada, chicken salad, goetta, samosa, waffle, fudge, cheese, and gelato add up to a substantial morning. Several people have found themselves too full for later samples, so think of the ticket as brunch and a guided introduction, not a light snack tour.
I would consider the price fair for a first visit to Cincinnati if you value local context and want to try foods you might not choose alone. It is less appealing if your main goal is simply to eat the largest breakfast for the lowest cost.
Guide gratuity is not included, so plan to tip separately. Parking is also extra, although a parking lot sits beside the market.
The Cincinnati Streetcar tip is more useful than it sounds

The tour ends back at the starting point, but the day does not have to end there. You receive a free Cincinnati Streetcar map along with tips and suggestions for places to see and things to do downtown.
That adds practical value, especially if you are unfamiliar with Cincinnati. Rather than finishing at the market and guessing what to do next, you have a basic way to continue exploring. The streetcar can help you connect the market with other downtown areas, though the tour does not include a ride.
This is also a good reason to book the brunch tour early in your visit. You can use the guide’s suggestions for the rest of the day, then return to places that caught your interest. Since the tour begins at 10 a.m. and finishes around midday, you still have plenty of time for museums, neighborhoods, shopping, or another meal later.
Who will enjoy this Findlay Market tour?

I would recommend it to couples, families with older children, and anyone visiting Cincinnati for a short stay. It is also a strong choice for locals who know the city but have not taken time to explore the market’s vendors and food traditions.
The tour suits you if you like:
- Sampling several foods instead of ordering one meal
- Hearing local stories while you eat
- Learning how a neighborhood changed over time
- Meeting small business owners
- Keeping an afternoon free for other plans
- Trying food you might not select on your own
Children age 6 and older need a ticket. Children under 5 can join free, but they do not receive food. That distinction matters for families, since the tasting menu is part of the ticket price.
You should think twice if you have strict dietary needs, since the supplied information does not specify substitutions or allergy handling. It is also not the best match if you dislike standing, prefer a long seated meal, or want to spend several hours exploring every corner of the market at your own pace.
Timing, meeting point, and cancellation details
Meet at 113 W Elder St in Cincinnati at 10 a.m. The activity ends at the same location. It is near public transportation, and most people can take part, though you should expect walking between stalls and periods of standing.
The tour is offered in English and uses a mobile ticket. Confirmation arrives when you book. It is smart to reserve ahead, since the experience is often booked about 36 days in advance and the group is limited to 10 people.
You can cancel for a full refund up to 24 hours before the start time. Cancellations or changes made less than 24 hours before the tour are not accepted for a refund. The cutoff follows Cincinnati local time.
Should you book the Findlay Market brunch tour?
Book it if you want a filling, story-driven introduction to Cincinnati that stays focused on one historic market. The combination of goetta, empanadas, samosas, fudge, gelato, and other samples gives you a much broader taste of the city than a standard brunch.
I especially like it for a first morning in Cincinnati. You get food, neighborhood context, a small group, and a streetcar map that can shape the rest of your day. Just arrive hungry, wear practical shoes, and save room for the final stops.
Skip it if you want a low-cost meal, a quiet table, or total control over what you eat. At $89, the tour earns its price through the number of tastings and the guide’s local storytelling, not through a single restaurant-quality entrée. For most people seeking an easy and useful introduction to Findlay Market, that is a worthwhile trade.
FAQ
Where does the Findlay Market brunch tour meet?
The tour meets at 113 W Elder St, Cincinnati, Ohio 45202. It ends back at the same meeting point.
What time does the tour begin?
The tour starts at 10 a.m. and lasts approximately 2 hours 15 minutes.
What food is included?
Included tastings are a brunch cinnamon roll, party potatoes, empanada, chicken salad, German goetta, samosa, Belgian waffle, fudge, cheese, and gelato.
How much walking is involved?
The tour involves less than half a mile of walking. You will also stand at food stalls, though benches, tables, and chairs are available around the market.
Are children allowed?
Children age 6 and older require a ticket. Children under age 5 are free but do not receive any food.
Can I cancel for a refund?
Yes. You can cancel at least 24 hours before the start time for a full refund. Cancellations or changes made less than 24 hours before the start time are not accepted.
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